Philip, Kotler <br/><br/>
Marketing Management 

 - Delhi  PHI Learning Pvt Ltd  2002 
 - 788 pp. 
<br/><br/><label>ISBN: </label> 395 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce & Management
<br/><br/><label>Dewey Class. No.: </label>658.8 KOT