TY - BOOK AU - Dr.H.R.Appannaiah, & Dr.Ramamath H R TI - Principles of Marketing (For 1st sem B.Com)- as per NEP syllabus 2021 SN - 9789354954801 U1 - 658.8 APP PY - 2021/// CY - Mumbai PB - Himalaya Publishing House KW - Management ER -