H.R. Appannaiah;  Ramanath, H.R. <br/><br/>
Marketing management (For 1st sem, BBA- BCU) 

 - 1st Ed. 
 - Bangalore  Himalaya publishing house  2021 
 - 279 
<br/><br/><label>ISBN: </label>NSAMB18032201  240 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce & Management
<br/><br/><label>Dewey Class. No.: </label>658.8 APP