S.P. Bansal <br/><br/>
Marketing management 

 - 6th Rev. 
 - Ludhiana  Kalyani Publishers  2016 
 - 632pp. 
<br/><br/><label>ISBN: </label>9788127251055  360 
<br/><br/><label>Subjects--Topical Terms: </label><br/>General management
<br/><br/><label>Dewey Class. No.: </label>658.8