William D. Wells <br/><br/>
Advertising Principles and Practice 

 - London  PHI Learning Pvt Ltd  2000 
 - 733 p. 
<br/><br/><label>ISBN: </label> 200 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Commerce & Management
<br/><br/><label>Dewey Class. No.: </label>659 WEL